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Solving X

Solving X is a non-profit that was founded to bring awareness to the X-linked genetic disease, Adreneoleukodystrophy (ALD). The non-profit is geared towards parents and families of young children affected by the disease. 

The ask was to create a redesign of the existing brand. The original logo was playful, friendly, yet childish. They wanted to elevate the brand to still remain friendly, but more professional.